How to add photos to your Google Adsense ads
Increasing your CTR (Click Through Ratio) is as easy as adding a few pictures above your ads. Here is how to do it:
I will assume that you have an Adsense account. If not, hop on over to Google to get one – it is FREE. I also have to assume that you know a little bit about making changes to your web pages. Making the changes to the Adsense ad is as easy as “Copy and Paste.”
Here is the code:
[table cellspacing="0" width="728" border="0" cellspadding="0" ;]
[tbody][tr]
[td width="182"][im g xsrc="X" /][/td]
[td width="182"][im g xsrc="X" /][/td] [td width="182"][im g xsrc="X" /][/td]
[td width="182"][im g xsrc="X" /][/td] [/tr]
[tr] [td colspan="4"] GOOGLE AD CODE HERE 728x90 [/td]
[/tr]
[/tbody]
[/table]
First thing to do is replace the brackets [] with less than/greater than symbols <>. “Find and Replace” in Word or Notepad is the easiest way to do this.
Then you will have to change “X” to the location of your pictures – so it will look something like /images/abc.jpg or domainname.com/foldername/picturenam e. This is where you have uploaded your 4 pictures. I recommend you resize them to 140X100 before you upload them. Use pictures that are related to your ads. Make sure that you don’t violate any copyright laws.
You will also have to replace the line “GOOGLE AD CODE HERE 728x90” with your Google Adsense code for a 728X90 Leaderboard. You can get this code at the Adsense content page. Tweak it a little to get the link, text, background, and border colors the way you want them and that should do it.
You can also do this for different size ads – experiment a little bit – but the main idea is to attract attention to your ads to get additional clicks.
The Google Adsense-Adwords Automatic Money Machine
Then you know it's not easy. Some say that only 2-3 out of 10 affiliate Adwords campaigns will actually make a profit.
But what if you could get your Adwords campaigns for free, or even make a little profit from using Adwords for promoting affiliate programs.
Actually you can get your Adwords campaigns for free if you combine your Adwords campaigns with Google Adsense.
With Google Adsense you place small ads on your own web-page, hoping that people will click on these ads. When someone clicks on a Google ad on your web-site, you make money.
The normal approach to making money with Google Adsense is to have thousands of pages with Google ads, but you can successfully make money with Google Adsense with just one page.
That's right - one page!
1. Step
All you have to do is find niches, where people pay several dollars to get the top position in the Google ads. You can use Overture's bidtool to find high priced niche keywords.
2. Step
Next step is to build your one-page Google Adsense money machine. Find a free article in one of the article directories and set up a page with your keyword targeted article and three Adsense ad blocks. Use small Adsense blocks, that only shows the top three high priced ads.
3. Step
Last step is to set up a Google Adwords campaign with that niche keyword (and related keywords) - but you only bid 5 cents!
Now sit back and watch the magic. People click on your 5-cent ad and come to your one-page-Adsense website. They read your article - and some of them will click on the high priced ads on your page. Bingo! - you've made a small profit.
Nothing much, maybe a one dollar profit a day. My first Google Adsense 'Money Machine' is generating a profit of 2-3 dollars a day - that's at least $730 a year for just one page.
Want to make more money with your one-page-money-machine?
Find an affiliate program in that niche, and put your affiliate link on the page. Some of your visitors will click the Google ads and some will click on your affiliate link. What ever they do, you win!
Now you've got your Google Adwords campaign for free or you're even making a small profit with your Google Adwords-Adsense money machine. At the same time you're marketing your niche affiliate program.
Final advice
Don't use this technique in the 'Internet Marketing' market place - it's much to crowded. Use your imagination and find niches like laser hair removal, wheel chairs, cell phone, homeowners loan etc.
Take action - and go find some money making niche keywords.
What to do When Google AdSense Serves the Wrong Ads
To begin, it is important to understand how Google determines what ads to serve via the AdSense program. This explanation goes back to April 2003 when Google acquired Santa Monica, CA-based Applied Semantics. Applied Semantics’ products are based on its patented CIRCA technology, which understands, organizes, and extracts knowledge from websites and information repositories in a way that mimics human thought and enables more effective information retrieval. A key application of the CIRCA technology is that it allows Google to, without human intervention, understand the key themes on web pages in order to deliver relevant and targeted advertisements.
However, the CIRCA technology is not always accurate or appropriate to the page. For example, in a general web page about health topics, AdSense is currently serving ads for insulin even though only two words in one paragraph relate to insulin. Rather, the site is much more focused on dieting.
One explanation may be that the CIRCA technology is tied to keyword pricing and inventory (e.g., AdWords(TM) advertiser daily budgets), and that AdSense serves ads that it hopes to maximize revenues. However, this often violates a critical AdSense rule - if the ads do not relate to the topic discussed on the web page, visitors will not click on them. Likewise, TopPayingKeywords.com always tells clients never to try and trick AdSense. That is, if customers are coming to your page from a link or advertisement for one topic (e.g., hair styles), never try to create a page about an unrelated topic (e.g., mortgages), just because that unrelated topic is an expensive keyword. While you will be serving expensive ads, because the topics are not correlated, visitors are unlikely to click on them.
Getting AdSense to serve the correct ads is a trial-and-error process. In the health page example above, all it took to get AdSense to remove the insulin ads was to remove the paragraph in the text that mentioned insulin. Fortunately, AdSense often updates itself within just a few hours, so it’s easy to keep modifying your site until the most relevant, and hopefully most expensive, ads are served.
7 Ways to Get Traffic to Your Blog
1) Do your SEO and keyword research homework. Make sure the HTML of your site is search engine friendly. Here’s a basic search engine optimization checklist:
• Do your post titles have appropriate keywords?
• Do your anchor links have keywords in them? Using “here” as a link is a missed opportunity.
• Does your domain name include a primary keyword?
2) Submit your site to the 1st and 2nd tier engines like Google, Yahoo, Dmoz, MSN and Looksmart, and to the blog directories. Here’s a short list of sites that offer free blog listings:
Blog Search www.blog-search.com
Technorati www.technorati.com
Bloglines www.bloglines.com
Blogdex blogdex.net
Blogwise www.blogwise.com
WeBlogALot www.weblogalot.com
Globe of Blogs www.globeofblogs.com
BlogHop www.bloghop.com
Blogarama www.blogarama.com
3) Ping like you mean it. This is a way for you to raise your hand to the blog trackers when you’ve posted new content. You can do it site by site at places like Technorati, or go to Ping-o-matic (pingomatic.com) and mass-ping your blog to over 20 sites. Make sure your blog is set up to ping the appropriate sites every time you publish a post.
4) Feed your RSS. Make sure your blog has one and that it’s working. An RSS feed is a bit of XML that allows your blog to push content to RSS readers. That way people don’t have to visit your site to get your latest insights – they just open their RSS reader and read the news. If your blog is at Blogger.com, don’t worry about an RSS feed – its already been created for you. If you’re not at Blogger.com and your current blog doesn’t have RSS functionality, visit Feedcraft.com and sign up for their free service that will set up an RSS feed from any website (blog or not).
5) Swap links. Make a list of relevant sites you’d love to link to your blog. Write them a short friendly note and offer to let them use a few of your posts as content on their site in exchange for a link back to your site. Also, link to their sites from within one of your posts. Be sure to offer to exchange links in the links section of your blog. Most blog software programs offer this. There are also sites that special in helping bloggers swap links. Web Log Empire (www.weblogempire.com) is a large one. If you’re willing to pay for a link to your site, check out Text-Link-Ads (www.text-link-ads.com)
6) Be part of the blogging community. Go to other blog sites you admire. Contribute to their blogs in ways that add real value. Write good, thoughtful comments that are content rich. Give away what you know. Do it a lot – at least 3 posts a week. Over time you’ll become recognized as someone who has something worthwhile to say. As your reputation grows, people will seek out your blog. This is not an overnight process, but by paying your dues and building an audience you are positioning yourself to become a star. By the way, if your site doesn’t have the functionality for visitors at add comments, Haloscan (www.haloscan.com) is a free service that will let them do so. It also allows for “trackbacking&rdquo ;, which is a way to manage pings.
7) Write your blog! Put everything you’ve got into it. Make it great. Post as frequently as you can. The search engines will note frequent postings. A blog that has a new post every day is obviously more active – and important – than a blog that was set up in 2003, has 4 posts, and has been dead since 2004. To really make your blog get noticed you’ll need to post at least 2-3 times a week.
20 Clicks and Only $2 - What Went Wrong?
AdSense isn't broken, your expectations are.
Way back in February, I had the opportunity to experience (for a day) success with contextual advertising. Since the program I was using at the time is no longer in business, here are the numbers that generated some cash over the course of that day:
Page views: 6,875
Clicks: 667
Earnings: $128
If you divide 128 by 667 (money earned by number of clicks) you can determine that the average cost per click is just under 20 cents. Now, if you assume that I had only received 20 clicks, instead of nearly 700, my total earnings for that day would be just under $4.
Also of note is my click through rate: with almost 7,000 page views, and almost 700 clicks, my click through rate (CTR) was nearly 10%. If the implementation of my advertisements was poorly done then my CTR would plummet to possibly 1%, or lower. Many websites still treat contextual ads like advertisements and separate them from the content, which results in the same poor CTR that banner ads tend to get.
Finally, my website attracted low paying advertisements. The advertisements were limited to eBay and some other online auction websites. Had my website attracted different, higher paying, ads I could have doubled, tripled, or even quadrupled the amount of money I made on that day.
From all of this data we can conclude the following:
* Generating revenue from pay per click contextual advertisements is a statistics game. Like black jack, poker, and the stock market, PPC can be broken down into number.
* Pay per click advertising is a numbers game. At its core it becomes a ratio between number of clicks and number of visitors. With a proper implementation, contextual ads can bring in a click:visitors ratio of 1:10 (1 click per 10 visitors), while poor implementations can expect a ratio of 1:100 (or 1%).
* The amount earned per click is a variable multiplier that averages out over a period of time. While there are statistical anomalies on the high and low end of the earnings per click, you will find that your clicks will reach an average that you can come to depend on.
* Since this is a game of numbers, the number of page views (your traffic) has a direct impact on the number of clicks, therefore as page views increases, clicks do too.
So, has AdSense failed? No. AdSense (and indeed, contextual advertising) is nothing more than a mathematical formula, whose variable are filled in with numbers that you generate. Sure, there may be variances to the high or low end of the earnings spectrum (some days people just don't click, it happens), but that's the nature of mathematical statistics, and the nature of AdSense.
5 Reasons Many Google Adsense Sites Don't Make Money
While there are many success stories (they are true) of sites that have generated good income from Adsense, there are still some sites that couldn't grasp the real way of making an earning from Adsense.
This is because many people have failed to generate the needed factors to create a successful site that compliments the features Adsense provides. Many webmasters just put up or create mediocre sites and place Adsense on their site and just sits back and waits for the cash to roll in.
If that is the mentality of a site owner, then he won't earn from Adsense. Remember, a mediocre site will also get mediocre earnings.
To finally realize the Adsense dream, a webmaster must produce a site that has the factors and characteristics needed to generate the traffic and clicks it needs to be profitable. There are many things a webmaster needs to do to achieve this and be one of the millions of sites who have successfully done so. But there are so much more things a site owner has failed to do to make their site more Adsense friendly.
Here are five reasons why many Adsense sites don't make money.
1) There are no good keywords on the site.
Many sites have failed to do the very essence of search engine optimization, Good Keywords. The internet has many websites competing for the attention of the "netizens" and many sites contain the same or almost the same subjects, topics or niches. To date, Google is searching at over three billion sites; good keywords can get you a good lead above all the other sites.
It is essential that you research well on finding the good keywords your site can use to generate the traffic and get a high ranking on the search engines results. If many internet users are directed to your site, you get a huge opportunity to get great traffic. With traffic comes the profit.
In making money you must spend some. Invest in a good program that searches good and proper keywords for your site. These keywords that people are looking for changes and varies, a good keyword searcher is an investment that just keeps on giving.
2) The site doesn't provide a good niche.
To get the attention of the people, you must provide a site that can perk up the interest of the people. Adsense works well if you maintain a good number of traffic, you have to keep the people's interest on your site and have a group of people to keep coming back to your site and have them recommend it.
You must also find a niche wherein these groups of people are interested in. Find the right niche and you'll find the right group of people that are willing to spend some money.
3) The site owner doesn't maintain or update their site.
You can only maintain the interest of a person for a short period of time. Many websites have failed to keep up the traffic they generate for their failure to keep their site updated. Immerse yourself in your niche and try to find out what's new and what's hot.
You have to serve something new to the people or if not, try to keep abreast with the developments of your niche or maybe add some sub-niches on your site that still pertains to your niche to get new traffic and keep the attention of your clients in your site.
4) Some website owners don't provide the full attention to their Adsense sites.
Many people just see their sites as a way to earn some extra money. You have to treat Adsense sites as a full size business to make it big. With the heavy competition you have, a good webmaster should treat their site as if it is their main source of income but still maintain a good schedule of their time.
5) Many webmasters have failed to devout time and research to their Adsense site.
Many elements are needed to build a successful Adsense site. Good keywords and the right niches can roll in the dough, but this takes time and effort. It is imperative to devout a certain amount of time in looking for ways to develop your Adsense site.
The internet is abound of sites that could help your own site. A little time, money and hard work can spell the huge difference between a successful Adsense site and a mediocre one.
How to Get Back in Google AdSense!!
Click fraud is the most common reason people get kicked out of the AdSense program. It's also the first one we'll take a look at. Majority of web hosts offer access logs, if your web host offers access to logs make sure you hand this over to Google as well. This will allow Google to look for any suspicious activity on your site and shows Google that you take this problem seriously enough that you'll help them in anyway you can.
It also helps if you have click monitoring software, you should turn over all the information you receive from your click monitoring software to Google. You may want to go so far as disabling ads for your own IP address and local geographic area. This prevents accidents and makes sure Google doesn't mistake an other user as you. Do not ask visitors to click on your ads, Google's TOS (Terms Of Service) makes it clear that this is not allowed.
Keep AdSense off of popup or popunders. The ads should not be displayed on content that promotes illegal activity or infringes on the legal rights of others. The ads also can't be displayed on content that's considered adult or on gambling content. If you are breaking any of those rules you should Immediately remove the content or AdSense from the web page.
Confess to Google about any times where you might have clicked on your own ads or otherwise where you did something that's against the TOS (Terms Of Service). Be honest and up front about anything you may have done that was wrong. If you lie they'll eventually learn or already know about it and you'll never get back in if that's the case. So be HONEST, nice and up front about everything!
Contact Google, don't just send off a random email to them. Be polite and honest. Provide anything that may be a help to them. Tell Google you are sorry and why this situation will not happen again in the future. It's important to point out the steps you have taken to prevent this from happening again later on, such as click monitoring software or blocking certain IP addresses.
How to minimize the chances of you getting kicked out.
The first step you should take is disable ads for your own IP address, this makes sure that the ads won't be displayed to you, which insures no accidents can happen. You can do this via a .htaccess file. You may also want to do the same thing for IP numbers coming from the same geographic area as yours. Google may mistake this as you clicking on your own ads and kick you out because of it.
If you don't already have click monitoring software you really should get one. There's no reason why you can't get one because most of them are free. Remember to report any activity that's odd. This shows Google you too are fighting against click fraud and are not part of it. Study your server logs and watch for any activity that's suspicious. As you should do with the click monitoring software, you should also report anything that's odd to them.
Don't tell your family or friends about AdSense on your web site. They may click on your ads to help you make more money without knowing that they could be doing more harm to you then good. And if you happen to tell a family member or friend or they somehow find out about it, make sure they understand that they can't click on your ads under any circumstance what so ever.
Get Quality Traffic And More Clicks At Your Google Adsense Site
There will be times when a very high percentage of the traffic received at the Google affiliate site will end up clicking on the Adsense ads displayed. There will be other times when hardly a soul will click on any of the ads.
Closer examination will usually reveal a fascinating and yet obvious fact. And that is the more tightly targeted the traffic, the more clicks you will tend to receive.
This simply means that it is very possible to receive a fraction of the traffic that another site receives, but simply because of how tightly targeted your traffic is, you could easily end up receiving many more clicks and much higher Adsense earnings. There are even cases where the other site may have three or four times the kind of traffic that your site has and yet you will enjoy more clicks and much higher Adsense earnings.
This clearly illustrates the fact that many webmasters and blog owners quite often end up receiving a large percentage of curious rather than interested visitors. In a way this cannot be avoided because most search terms will hardly produce results that are anywhere near 100 per cent accurate. In fact search results and the improvement of search results is at the center of the current fierce and ongoing battle between leading search engines.
While curiosity is a powerful marketing tool that can be used to get visitors to click more at your Google affiliate Adsense ads ads (see other article by this author- direct to webcontent blog) this strategy will hardly work when a vast majority of the visitors you attract to your site are not really interested in the subject at hand. Yet many webmasters keen on receiving high traffic for the sake of high traffic have often used tactics that tend to trick people to make their way to their sites. This strategy hardly makes sense and the Google affiliate Adsense program illustrates this fact rather brutally.
So how does a Google affiliate site attract highly targeted traffic? It is important that before even embarking on the mission of attracting targeted traffic, that you ensure that your site or blog is tightly targeted at a certain audience and that your content clearly reflects this. This is the only way that you will be able to attract the sort of Adsense ads that will be of interest to your visitors. A common mistake with many is to have a site that is just too general which also attracts Adsense ads that are too general.
One of the most effective ways of ensuring or guaranteeing targeted traffic to your site or blog is to give your visitors a sneak preview of your contents. Let them read sample articles of what they will find at your site. The way to do this is to distribute your articles to high traffic article directories and sites. These sites will publish your articles free and will also include your resource box at the bottom which will give details about you complete with the url to your site or blog.
Some folks will read your article and not visit your site. Which is okay because what should really matter to you is receiving targeted traffic. Actually only a small fraction of the people who read your article will end up at your site, but the good news is that the people who do end up at your site will be very interested in what you have to offer and will tend to spend a long time at your site. This is the sort of traffic that any webmaster or blog owner would easily kill for.
Of course there are other factors that are important for you to achieve success here. For example your content will have to be very well written. This need not be expensive if you are hiring an online writer as we have various low cost options that will give you quality content.
Whatever you need to do will be well worth the effort because using this method, the visitors whom you end up with at your site will tend to continually and perpetually click at your Adsense ads. Cuasing your Adsense earnings to rise steeply. Which is exactly what you want to happen. But then there is plenty more you can do to increase your volume of visitors and ultimately the clicks at your sites and your Adsense revenue.
6 Steps To Picking Profitable Adsense Keywords
The following process should yield profitable, low competition keywords for your Adsense ads. This process is not perfect, but when you analyze it and try it for yourself, you can see that it makes sense. Adsense that is.
Step 1 Research some keywords for your niche that have a high CPC value. To do this, first find your keywords using the Google Adwords keyword tool or another tool that will give you niche specific lists of keywords. Save those keywords into a spreadsheet program as a csv file. Copy and paste those keywords into Google's Traffic Estimator (you will need an Adwords account). The traffic estimator will give you the estimated clicks per day and the average cost per click (CPC) for each keyword. Copy and paste this information back into your spreadsheet file for later reference.
Step 2 Multiply the average CPC by 30% to get an estimate of your maximum earnings per click. The higher the average CPC, the more likely the CPC for the 2nd - 8th positions are high as well. You want this higher average CPC to start because if the CPC starts to drop off significantly after the 3rd position, your chance of getting high click earnings as an Adsense publisher will be diminished.
Step 3 Use any one of many tools available on the internet for helping to estimate the 1st - 8th position CPC values. These tools will estimate the CPCs for each position and allow you to see how much the CPCs drop off after the first position. This dramatically helps your analysis for picking the most profitable keywords. If the CPC values stay close to the each other and to the value of the first position, then you will more than likely have a profitable keyword.
Step 4 Now determine which Adsense ads occupy which positions. You can do this by searching on Google for your keyword and looking to see which Adsense ads are generated in the search results and in which order they are. Another way to estimate this is to use the Adwords Accelerator tool. It has a feature whereby Adwords ads are dynamically displayed for a given keyword you input into the tool to check. If the Adwords advertiser has used "Adwords for Content" in his advertising, these ads will be the Adsense ads someone else is displaying on their website.
Step 5 Compare the ads you found in step 4 to the results of using a keyword check function tool (available on the internet). If the advertisers you find by doing this closely match those you found in step 4, you will more than likely have a profitable keyword.
If the advertisers are not he same, then the advertiser is possibly not using the "Adwords for Content" mode of advertising in his campaigns. This means that the keyword may not be the basis for the Adsense ads and may not be profitable.
Step 6 Now you must get the traffic. If you decide to get traffic using the Adwords approach, then just use the keywords in your Adsense ads that scored well from the above evaluation. Then, use lower cost per click keywords in your Adwords ads. The difference between the earnings from the click you get on your Adsense word from the cost of the click you pay on your Adwords word will be your profit.
If you are planning to use search engine optimization techniques to get traffic to the website where your ads are, make sure the keywords you choose have the highest KEI possible. KEI is the ratio of the number of searches for a keyword to the number of competing sites having the keyword. The combination of a high KEI and a high score from the above evaluation will yield the best profit results.
Blue is the Best!!!!!
Google_color_link = "#color";
"#color" is the hexadecimal number for the color you want to use. You should make sure that number is #0000f. Keep your link blue and you can esxperince an increase in click-throughsas high as 25 precent!
Don't "Look" Like An Ad
If you make the ads stand out with vibrant & mistmatch colors, it makes them stand out as ads. If this is the case people will do whatever they can to avoid them. The same applies to ads that are positioned at the very bottom or tucked away in a corner somewhere. So easy to ignore! If your goal is to generate more clicks, make the ads look an integral part of your content.
5 Secret Benefits That Bloggers Love And Enjoy
Blogging allows bloggers to share their expertise and knowledge with a very large audience. Building a loyal audience is something that every small business owner would love to accomplish and bloggers are able to do this by simply sharing their thoughts using their business blogs. Building a community that trusts you and follows your blog updates on a daily basis is one of the key ingredients that hundreds of bloggers are using in their business.
2: Easy To Publish
Blog software is simple to use. With the push of a few buttons you can post your thoughts, link to resources and publish your blog. Blog software companies provide bloggers with all the tools necessary to get started. Bloggers can update their blogs much quicker than a website which usually requires contacting a web designer or uploading yourself.
3: Search Engine Traffic
One of the greatest benefits that bloggers receive is search engine traffic. Search engines love to spider pages that contain quality content and are updated with fresh content on a regular basis. Smart bloggers optimize their blogs by keeping their content focused on a specific niche.
4: Cost Effective
Blogging is a low cost alternative to having a web presence. Blogging has given small business owners the opportunity to create a web presence without the time to learn html or the income to hire a web designer. Blogging is quickly growing with popularity as an inexpensive method to get the name of your business out on the internet. Gone are the days of having to come up with a large investment to create a web presence.
5 Spam Free
With Spam problems and email filters creating a huge challenge for email marketers to publish their newsletters, bloggers are now using blogs as an additional option to communicate with their subscribers. The advantage of using blogs is that you don't have to worry about spam and email filters because your message will be delivered by using RSS (Really Simple Syndication). You can use these syndicated RSS "feeds" to display the latest news from major newspapers, for example, on your own web site or read them on other sites collecting these feeds. There are special programs and web-based services called "RSS feed readers" or "RSS aggregators" that, given the URL of an RSS feed will fetch the latest headlines periodically and let you read them comfortably and efficiently.
In Closing...
If you are looking for another source of traffic that is cost effective, spam free, search engine friendly, and perfect for building relationships, start publishing your own blog today. Once you get started, you too will experience the secret benefits that bloggers love and enjoy.
27 Google Adsense Tips and Tricks for making more money
27 Google Adsense Tips and Tricks for making more money (profit) from Google adsense program. - You will always earn more revenue from Adsense by playing it clean. If you like these tips for using the Google AdSense program., also check my other adsense articles.
1. Strictly follow rules mentioned in Adsense policies
2. Never modify the Google Adsense HTML code.
3. Don’t ask your friends or visitors to click on your Google ads. Do not include incentives of any kind for users to click on ads. Don’t label the Google ads with text other than “sponsored links” or “advertisements.”.
4. Don’t click on your own ads - Google is much smarter than you think. You should not reload your pages excessively. If you are testing your website layout with Google adsense, follow these precautions.
5. Don’t place ads in pop-up windows, error pages or even empty pages
6. Don’t start another “student consolidation” or “home equity loan rates” website. You will never make money out these “made-for-adsense-o nly” websites. Instead, write on topics what you are passionate about. Don’t waste your money on high-paying adsense keywords lists.
7. For short articles, CTR is best when ads are placed just above the content
8. For long articles, CTR improves if ads are placed somewhere in middle of the content - visitors read the long content and then they are looking for more resources.
9. Use Text Ads instead of Image Ads as users get more options. If you still want to display image ads, consider ad formats that support image ads - Choose either the 300×250 medium rectangle or the 160×600 wide skyscraper - or both, if you display multiple ad units on a page.
10. Google Ads without background color and borders always perform better. Make the border color and background color same as your page background color.
11. Always put ads above the main fold. Make sure that the ad unit with the highest clickthrough rate is the first instance of the ad code that appears in the HTML. Since the first ad unit is always filled before the rest, you want to make sure that ad unit is located in the best placement on your page.
12. Try setting the ad link URL color to a lighter shade. If your text is black, you may make the adlink as light gray.
13. Go Wide - The large rectangle is the best paying adsense format (336×280) - The Google Adsense Publisher team also feels that the best formats are the wider ones – the ad formats that contain the widest individual ads. Try using the 336×280 large rectangle, 300×250 medium rectangle, or 160×600 wide skyscraper.
14. Placing images next to ads or above ads does help in attracting user attention.
15. Blend AdLinks with other navigation links or place horizontal adlinks at the top of your webpage. AdSense publishers are permitted to click on link unit topics on their web pages, provided that they do not click on any Google ads on the resulting page.
16. Organize an Adsense Party for your friends and colleagues - Request them to navigate your website, watch their activity - it will provide vital clues about which regions on your website draw more user attention. Try putting ads near those areas. (Thanks Darren)
17. You can put upto 3 adsense units on a page. Try putting a large skyscraper on the right navigation sidebar of your website. That area is close to the browser scrollbar.
18. The first few lines of your content are an important factor for determining what Ads are served on your webpage. That’s the right place to put keywords in bold or header tags.
19. Open Google Adsense search box results in a new browser window, so you won’t lose your visitors.
20. Maximum people think the search box is on the top right corner. So you know where to put it.
21. Don’t syndicate full content. If people can read everything from the newsreader window itself, why would they visit your website where your ads are.
22. Use URL channels to determine performance of individual pages. I track my most popular pages with Statcounter and create a channel for each of the URL.
23. For low CTR pages, try changing titles or adding more content to get better focused ads
24. Block low paying advertisers with Filters. Why to loose a visitor for 0.01 cents.
25. The AdSense for search Top Queries report shows you what your users are looking for, by listing the 25 most common searches conducted through your AdSense for search boxes. Use this report to identify additional topics to add to your site, or to keep track of your most sought-after information. Focus and improve that content.
26. Not everyone has a RSS reader. Use RSS to Email services like FeedBlitz, Bloglet or Rmail to let users subscribe to your blog by email.
27. You are the best judge when it comes to choosing ad formats. Even Google doesn’t offer the best advise always. For instance, in the visual heat map, Google suggests that webmasters are best served by positioning ads on the upper left-hand side of a Web page. But on the Google homepage, you will find ads on the far rig
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The One Simple Trick That Can Double Your Adsense Revenue
Wrong! You can do it that way if you want. Who knows? Maybe you'll get lucky and get a lot of clicks. But if you're really serious about making a lot of money with the program, you're going to have to tweak it a little.
I've invested quite a bit of time experimenting with the program. When I first signed up, I got some clicks and made a tiny bit of money. That wasn't good enough. I knew there must be a way to get more of my visitors to click on the ads.
Google has a strict policy about not pointing to the ads in any way or asking people to click on them, so there were two things I couldn't do. What else was there?
Then I remembered reading an article once that discussed the psychological impact of colors on the human mind. I started researching everything I could find on the subject.
After a lot of reading, many tests and periods of watching my clicks go up and down, I found the one color combination that seemed to work the best.
Testing previously done at supermarkets had revealed that the same product could pull more sales from just changing the colors of the label. What were these colors? Red and yellow! The combination of these two colors has an immediate impact on the person who sees them. They make your eyes stop and focus. They pull your eyes right to that part of the page. They grab your attention! I'm not sure exactly why the combination of red and yellow does this, but it does. On one of my sites, I changed my Adsense ads to a bright red border and a yellow background with black text and URL.
My click through rate more than doubled with just that one simple change. That's what worked on my site. Your site's color scheme may work better with a slightly different color combination. Try lots of different color variations. Make a change in the morning and let it ride for the whole day. The next morning, try a different set of colors. Change the border, background, text. Change everything you can. Most importantly, keep detailed records of the color scheme you used, click ratio and revenue generated.
After you've done all the experimenting you want to, go back to the most profitable one and let it run for a week or so and see how it does. I'm always trying different colors even after my run of good clicks with red and yellow. There are a lot of color combinations to choose from. You never know when you'll find just the right one
Find The Right Google Adsense Keywords
The right Google Adsense keywords will make all the difference to your earnings. It has been proved again and again that attracting high-paying Adsense ads is much more effective in increasing your income from Adsense that trying to increase traffic to your site. In other words traffic is important but the right Adsense keywords are even more important in increasing your earnings.
Online marketers are well aware of this fact and many of them have taken advantage by trying to sell all sorts of lists claiming to list keywords that will attract the highest paying Google Adsense ads. The rather unfortunate result of this, is that it has led many site owners to shift their focus to keywords that are not related to the subject covered by their blogs or websites.
This is a big mistake because the truth is that virtually every subject will have relevant keywords that are capable of attracting higher-paying Adsense ads. So the focus should be on generating high quality relevant content for which you can later seek the best keywords to insert without changing the meaning or impact of the articles. Always remember that good content is what will keep your visitors at your site long enough for them to notice your Adsense ads and to click on them. It will also cause them to come back frequently and to keep on clicking on new Adsense ads that appear on your fresh content as you regularly update your blog or site.
Like in any other business you will make the most profit from repeat visitors because every new visitor to your site will cost you a lot of time effort and money while repeat visitors will cost you virtually nothing. The larger your number of regular repeat visitors, the better.
It is important to ensure that every article in your website or blog carrying Google Adsense ads contains the best possible keywords to attract the highest paying Google Adsense ads. So it is an extremely profitable exercise to go through all your old content and insert the best Adsense keywords.
One thing that most site owners forget is that the ads situation is extremely fluid and constantly changing. New ads come in all the time while old ads are pulled out and replaced by others. At times they are not replaced at all since the advertiser may already have succeeded in his marketing objectives, he may then have opted to change his strategy and use other marketing methods.
This is the reason why it is impossible to guarantee that a certain keyword will always attract ads that pay a certain exact amount. All you can do is generally target a keyword that tends to attract higher-paying Google Adsense ads. It is yet another reason why you should always focus on high quality, relevant content first and then the right keywords should be a secondary but nonetheless equally important objective.
Google's own AdSense Tips
What's fascinating to me is that apparently not everyone bothers to read their tips. And even some that do, fail to apply it.
That said, you need to be aware that simply using their tips doesn't guarantee successful ads and decent CTR (Click Through Rate). How many times have you heard this? You have to test. You have to try alternatives and see what really works best for you, on your pages, with your content and your visitors. Test, test, test some more. Track your results, analyze them, try variations. Too many of us don't test. We hear the mantra, but we don't do the work.
First, let's see if we can get an idea about location. (The graphic is included in the article on my site or you can take a look at it at the Google link included below) Generally, above the fold, at the top center of your content, below top navigation is the hottest location. Not immediately below which is good but not quite as hot. In a left sidebar, to the immediate left of primary content or below the primary content are also good. Most other locations are generally cooler.
Again, you need to test and you need to consider your users behavior - and their behavior may vary on different pages with different kinds of content. Google suggests that in some cases, such as articles, the best location can be at the end of the article. To quote Google, "It's almost as if users finish reading and ask themselves, What can I do next?" Well targeted relevant ads right there can provide the answer.
Don't blindly assume that sticking a nice big rectangle in the center above the fold will do it. It may, but depending on your content, it may annoy or inconvenience your users.
Users tend to focus on content, navigation and to a lesser extent graphics. Positioning your ads near these elements will often work well -- if those ads are targeted to your visitors needs.
The top three performers among the Google ad formats are the 336X280 large rectangle, the 300X250 inline rectangle and the 160X600 wide skyscraper. Google reports that the wider formats tend to do better than the taller ones. One reason may be that these are, perhaps, easier to read since they have fewer line breaks and require less eye movement. But, you need to use formats that fit your pages well. Once again, you need to test, but redoing your pages to suit a particular ad format may not be a reasonable alternative and you may discover that a different format actually gets better results.
Now we come to color. Conventional wisdom says that colors which tend to blend into your content do better. Some go so far as to suggest that colors which make the ads look like part of the content are best. Personally, I think anybody really believes those ads are anything but ads, but who knows. Google suggests that you may find that colors that standout from your content do better - or maybe the opposite. This is absolutely an area where you need to test alternative color schemes. Going with the conventional wisdom usually works fairly well, but without testing you could be leaving a lot of money on the table.
Google allows you to have up to three ad units and one link unit on your pages. If you have long pages with lots of text, can only use small ad units or are in a niche with a large ad inventory, multiple units can pay off. Keep in mind that the way ad serving works is that the higher value ads are delivered to the first ad unit block encountered in your code. Always make sure that this first ad unit is displayed in the best location (yeah - test). You want the higher paying ads to be in the prime hot location on your page. Weaker locations can get the lower priced ads. And if none are available, then nothing will display unless you've included an alternate ad URL in your Google code. To maximize monetization you should be including alternate ad URLs, especially if you are putting multiple units on a page. The use of an alternate ad URL also eliminates the possibility of being served PSAs (Public Service Announcements). It's your real estate, maximize your returns.
Nothing here is secret. Except for using the alternate ad URL, all of this information is available from Google's Optimization Tips page - http://www.google.com/support... . You can buy books and courses, visit a dozen forums and, in the end it comes down to what your visitors do on your site. The best you can get is general guidance. This means averaged outcomes over many sites, many types of content. If you are serious about doing whatever you can to really optimize your AdSense returns, there is only one thing to do - test. Whether it's AdSense, opt-ins, copy, headlines - anything with a measurable outcome that you can track - then the way to improve is to test and keep on testing.
Finding a Market - For Adsense Publishers.
Lots of people tell you to look for keywords that pay a high cost per click so that you make the most money each time someone clicks on your ads. Seems like a logical strategy… Apart from the fact that it DOESN’T WORK!
The words that have the high cost per click are the super competitive words that you should know by now are not the markets you want to be entering because they are exactly… TOO COMPETITIVE. They pay a high CPC because so many people advertise under them, so you will be unable to get good traffic and unable to make any money.
So what do you do instead of looking for high paying keywords? As we have mentioned previously, you look for keywords that have low competition (search results) and high demand (searches per month). You find NICHE markets.
But for an adsense publisher to be successful there are some other keys to finding good markets besides the competitiveness of the market.
The first thing you need to make sure is that there are actually people advertising under these terms so that Adsense is going to be able to find relevant advertisements to show on your sites. You can do this just by putting the word in google and see if you can see sponsored links. If there are sponsored links, people are advertising.
As a general rule, if you can see 5 or more advertisements in the sponsored links section that DON’T INCLUDE Ebay ads (pay only a few cents a click) then your niche market is suitable. Remember that your adsense block on your site is a block of usually 4 ads so if there aren’t more than 5 your site will be effected.
Also, although you don’t want to focus on the cost per click of the keyword, it is helpful to know the value of keywords in this niche market. You can do this by finding the overture bid tool online and typing in your word to see the value people are paying to advertise.
Suppose you find 2 niches that have relatively the same ratio of supply and demand, it might be helpful to select the one with the higher bid price to work on first…
As a last note, it is always more helpful to select a market that is less tech savvy and more family, young people, less tech savvy people group. Simply because tech savvy know what are ads and what aren’t and are usually more reluctant to click on your adsense ads!
How to Super Charge Your Adsense Earnings
You’ve heard the stories of superstar Adsense publishers earning 4? 5? 6? Figures a month? Want to know how they really do it without having to buy a $497 course? Tune in!
The goal of most high earning adsense publishers is pretty simple. If there is a page of yours out there with Adsense on it there’s a chance it will get clicked. Therefore it makes sense that the more pages you have out there on the net with your Adsense on it the more chances you have to make money.
The type of sites that are used in this method are usually machine generated as the goal is to be able to make them as quickly as possible. There are hundreds of site generating tools out there now from the originals like traffic equalizer to the now more advanced kinds.
Basically they just create hundreds of keyword optimized pages for you to upload to your website. These pages are designed to rank well in the search engines and hence bring traffic that can click on your ads. Recently however, machine generated pages of any kind have begun to lose favour in the search engines and are becoming delisted very easily.
They almost need to be avoided completely but the exception is if you can make or find a good template page based on core search engine marketing principles. The other exception is that they can work when used in conjunction with what we will talk about next.
So what do you do instead? Blog it baby! Anyone who has been on the internet for a while will have heard about blogs and specifically the ‘blog and ping method’ for attracting search engine spiders to your site and hence getting it listed and ranked in the search engines. I won’t go into it in detail and if you want to know more just go and search ‘blog and ping’ in Google but basically when done correctly it’s a method of getting your page indexed in Google very quickly.
Of course then what you do is have Adsense on your blog so you can get a page (the blog) created and indexed in the search engines very quickly.
So once again the idea is to make as many pages (as many blogs with adsense on them) across as many domains as you can as quickly as you can… Pay people to make them for you, do whatever you can to automate the process but that is the general principle. We will get more into how to promote the sites (so they rank better) later.
How To Get Banned From Google Adsense In Just 2 Clicks
The Pros And Cons Of Using Google Adsense For Extra Income!
What is Google Adsense?
Google Adsense is an affiliate marketing program. In Google Adsense, Google act as the intermediary between the affiliates and the merchants. The merchant, or the advertiser, would simply sign up with Google and provide the latter with text ads pertaining to their products. These ads, which is actually a link to the advertiser’s website, would then appear on Google searches as well as on the websites owned by the affiliates, or by those webmasters who have signed up with the Google Adsense program.
In Google Adsense, all the webmaster has to do is place a code on his website and Google takes care of the rest. The ads that Google would place on your site would generally be relevant to the content of your site. This would be advantageous both for you and for the advertiser, as the visitors of your site would more or less be actually interested with the products being advertised.
The Google Adsense program compensates the affiliate in a pay-per-click basis. The advertisers would pay Google a certain amount each time their ad on your site is clicked and Google would then forward this amount to you through checks, although only after Google have deducted their share of the amount. Google Adsense checks are usually delivered monthly if you earning reaches $100.00. Also, the Google Adsense program provides webmasters with a tracking tool that allows them to monitor the earnings they actually get from a certain ad.
Now that you understand what Google Adsense is, here are the pros:
1. They are great for webmasters creating content websites. It used to be these webmasters worried about how to cover the expenses of running their websites. With Google Adsense, these worries became a thing of the past. All they have to do now is write their content and add adsense to it and make money.
2. Google Adsense makes the internet better for the users. Webmasters can now concentrate on publishing quality content. Quality content makes the internet better for the users.
3. Once a webmaster creates quality content, it can generate income for years to come. All the webmaster has to do is update the content from time to time and the income will keep coming in.
4. If a webmaster has the time, the webmaster can publish multiple websites. You can use one Google Adsense account on multiple websites. You don’t have to go through the hassle of applying for another account with Google.
Below are the cons of the Google Adsense program:
1. The Adsense account can be closed by Google at any time. There are horror stories of webmasters waking up and seeing their account closed. They all of a sudden lose their source of income.
Usually, one of the reasons that makes Google close an account is click fraud. The problem is that the click fraud my not be committed by the webmaster.
2. The Google Adsense program does not provide residual income. So, you can’t continue to reap the reward of your hard work over and over as you do with residual income programs.
3. Most content websites depend on search engines for traffic. When the search engines shuffle their ranking algorithms, the traffic may drop. This drop will result in less traffic and income.
4. Creating content can be hard work. You’ll need to keep adding content to keep your website interesting. Without this, you visitors may dry up, which will decrease your income.
There you have it! You now know the pros and cons of the Google Adsense program. It’s up to you to decide if you want to use it to earn extra income