What is a niche market?

What is a niche market?

    A niche market is simply a group with similar interests and needs. Niche
marketing can be compared to fishing in a small pond that is full of starving fish,
whilst using bait that they all love.


    Mass marketing on the other hand can be compared to fishing in a huge lake
that is filled with overfed fish. The fisherman hopes for the best, and uses one
type of bait that only some of the fish like.



posted by: Sid (reply)
post date: 09.25.06 (8:47 am)

nice post man keep up the hard work!!!!!!



posted by: shitonyou (reply)
post date: 09.25.06 (10:27 am)

what a load of corporate shit.

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